Entity SEO
Optimising to be recognised as a specific, real thing rather than for particular keywords. In practice it means consistent naming, structured data, and being mentioned in enough other places to be corroborated.
angkor@design~query "Angkor Design"
4 matches — opening studio
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Optimising to be recognised as a specific, real thing rather than for particular keywords. In practice it means consistent naming, structured data, and being mentioned in enough other places to be corroborated.
Training a model on examples that are already labelled with the right answer. It is the most common approach when you know exactly what you want the system to produce.
An AI that handles more than one kind of input — text and images together, say, or audio and video. It is why you can now photograph a menu and ask an assistant what is in a dish.
The weight given to content because of who wrote it. Advice attributed to a named person with a real background is treated very differently from advice signed by a company or by nobody.
When a search engine surfaces one relevant passage from a long page rather than judging the page as a whole. Clear headings are what make a passage findable in isolation.
The limits placed on what an AI may say or do — refusing certain requests, staying on topic, never inventing a price. Essential on anything customer-facing.
Marking AI-generated content so it can be identified later, often invisibly. Part of the same effort as provenance, and equally early.