AI Citation
When an assistant names your website as the source of something it said, usually with a link. A citation is the AI-era equivalent of a first-page ranking — it is the thing worth competing for.
angkor@design~query "Angkor Design"
4 matches — opening studio
When an assistant names your website as the source of something it said, usually with a link. A citation is the AI-era equivalent of a first-page ranking — it is the thing worth competing for.
Searching by meaning rather than by matching words. A page that never uses the phrase somebody typed can still be the best answer, and vector search is what finds it.
A system that suggests what somebody might want next based on behaviour — the “customers also bought” of an online shop. One of the oldest commercial uses of machine learning.
The crawler OpenAI uses to answer live searches in ChatGPT, separate from GPTBot. Blocking one does not block the other, so a site can be absent from ChatGPT search while still being read for training.
Markup for ratings and reviews, including who wrote them. It feeds the star ratings in search results, and gives an assistant something concrete to cite about your reputation.
Structured data describing the business itself: name, logo, address, contact details, social profiles. The single most useful markup for being recognised, and the one most small sites are missing.
Anthropic’s crawler, which reads public pages for Claude. Like the others it identifies itself and follows robots.txt.